Build It
From First Hire to Fully Operational
RenThread builds the marketing function your business has been missing. We bring the strategy, the people, and the structure to run it. Then we step back when it can stand on its own.
Who is RenThread
RenThread is a managed marketing infrastructure solution for small businesses that are serious about growth but have never had a full marketing function. We are not an agency. We are not a staffing firm. We are not a marketplace of freelancers that you have to manage yourself.
The name says it plainly. We render the marketing function your business needs, building it from the ground up with intention and structure. Then we thread everything together, the strategy, the execution, the tools, the network of experienced marketers we bring with us, and your junior marketer at the center of it all. For that person, we are not just a resource. We are the connection. The mentor, the team, and the path forward they have never had inside a small business. Over time, our job gets smaller. That is by design.
Mentorship
Built in mentorship for your in-house marketer, so they grow alongside your business.
Strategy
Every engagement starts with a clear plan, not guesswork. No hope as a strategy. A solid plan.
Intention
We designed the solution to graduate you. The better we do our job, the less you need us.
Accountability
One relationship, one point of accountability. No more vendor coordination on your plate.
Every engagement starts with understanding where you are. From there, we meet you at the right entry point and build from there.
How We Help
Strategy and Foundation
Before tactics, you need a real plan. We assess your current marketing, your team, your technology, and your goals. Then we build the messaging, the personas, the channel strategy, and the structure that everything else runs on. This is the work most businesses skip. We do not let you skip it.
Tandem Support
A junior marketer needs someone to learn from. We place or come alongside your in-house person, mentor them through the work, help them build real skills, real plans, and set them up to run the function without us. We work with their in-house leader to train them to give a junior marketer what they need to be successful. Month by month, our involvement gets lighter. That is the whole point.
Fractional Marketing Leadership
When you need more than mentorship, we bring in a fractional marketing leader who owns the function. They manage your in-house marketer, guide the strategy, and keep everything moving. Senior-level marketing leadership without the full-time price tag, for as long as you need it.
Not sure which one fits where you are? That is what the first conversation is for.
What Our Clients Say
“Lillian is very open in sharing from her experiences and expertise to help us accomplish our goals; truly taking to heart the proverb of teaching a man to fish. Lillian teaches. She does not string you along by crumb feeding information, nor does she overwhelm you with information, but walks you through each step of the process in a manner that is easy to understand and sets you up for success.”
Amanda Ranney
Marketing, Former Client“I will forever be grateful for the time I spent as a part of her team. Julie is the definition of a servant leader. She embodies this leadership style by prioritizing the professional and personal growth of each of her team members. She is a caring, attentive, and solution-oriented manager who wholeheartedly celebrates her team’s successes but also rolls up her sleeves to face challenges head-on. She leads with a people-first mentality that empowers a culture of creativity and excellence.
Julie is an incredible manager, colleague, and person. She is a bright light and she would shine in any organization.”
Julianna Radzinski, CPTM
Marketing“Hiring talent is one of the most critical and difficult things a small business owner can do. The right talent can propel your business forward at light speed, but hiring the wrong people can drag you down and cost you untold time, money, opportunity cost, and frustration. Jess took the pain and risk out of the process for me by finding and screening candidates which ultimately led me to hiring two of my most strategic employees that had the longest tenure and greatest impact on my business.”
Shawn Cordner
Chief Marketing Officer at Amplix
Let's create together
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Let's create together
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Let's create together ✴︎ Let's create together ✴︎
You do not need to have it all figured out before you reach out. Most of the businesses that contact us just know something is not working. That is enough.
Send us a message. We will set up a call to hear where you are and what you are trying to build. No pitch. No pressure. Just a real conversation.